2023, Vol. 10, No. s2. - go to content...

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DOI: 10.15862/14FAOR223 (https://doi.org/10.15862/14FAOR223)

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Kotikov I.E. Practice of investment activities in the gaming industry market. Russian journal of resources, conservation and recycling. 2023; 10(s2). Available at: https://resources.today/PDF/14FAOR223.pdf (in Russian). DOI: 10.15862/14FAOR223

Practice of investment activities in the gaming industry market

Kotikov Ilya Egorovich
Financial University under the Government of the Russian Federation, Moscow, Russia
E-mail: ilya.kotikov.02@mail.ru

Academic adviser: Turgaeva Aksana Alʹbekovna
Financial University under the Government of the Russian Federation, Moscow, Russia
E-mail: a_turgaeva@mail.ru

Abstract. In the article, the author analyzes the gaming industry market. The author focuses his attention on the company «Vertex Games Studio» and evaluates its investment attractiveness. Currently, the company «Vertex Games Studio» is implementing a project called «Without Memory». The goal of the project is the full development of a video game in the «interactive cinema» genre for a number of platforms. According to the author, the «interactive cinema» genre chosen for the project is an extremely popular genre of single-player computer games. The article analyzed the attractiveness of this project and highlighted the reasons for its attractiveness. The author is convinced that the primary indicator of investment attractiveness is the factor of obtaining a stable income over a long period of time. To assess the effectiveness of an investment project, statistical and dynamic methods for assessing the effectiveness of investments are used. After analyzing the specifics of investment activity in the gaming industry market, the advantages and disadvantages of this market for investors and companies requiring financial investments become obvious. As an analysis of investment attractiveness has shown, the «Without Memory» project is effective and profitable, both for the company and for the investor who will invest money in the implementation of this project. The indicators that were analyzed indicate the high investment attractiveness of the project. It is noted that the rights and obligations between the publisher and the developer are regulated by a special agreement and the laws of the country in which they are located. The author focuses on the fact that the digital industry has developed significantly in recent years, for this reason more and more professional funds have begun to invest their funds in this area.
Keywords: investments; investment activities; game industry; investment project; risk forecasting; profit maximization; investment strategy; investment attractiveness of the project

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